Brand Zero is Hexareel Studios' complete brand-building programme for traditional businesses. It takes a company from no brand to a complete modern brand: logo and guidelines, website, professional email, photography, corporate film, catalogues and social presence, all built by one in-house team.

Who is Brand Zero for?

Brand Zero is built for traditional and family-run businesses, often second or third generation, with excellent products but little or no digital presence. Typical industries include manufacturing, engineering, logistics, chemicals, textiles, jewellery, F&B and trading.

Where does Hexareel Studios deliver Brand Zero?

Across India from studios in Pune and Mumbai, and in the UAE through our Dubai presence.

BUILDING YOUR BRAND FROM ZERO.

Q: Why does a traditional business need a brand?

Without one, it is hard to compete on anything except price. Newer-looking competitors can win tenders, and younger decision-makers, who look everything up online before they call, may never find you.

Brand Zero is for traditional businesses that don't have a brand yet: no logo, no website, not much online. We build the whole thing with one team, so it all fits together.

WHAT IT COSTS
TO NOT HAVE
A BRAND.

Maybe your product is excellent and your factory runs well. Maybe your father built something real and you've made it better. But people outside your circle don't know about it yet.

That makes it hard to compete on anything except price. Newer-looking competitors can win tenders, and younger decision-makers, who look everything up online before they call, may never find you.

That's the real cost, and it's what Brand Zero is for.

EVERYTHING YOU GET

Everything below, from one team, so you're not coordinating five different vendors.

Logo & brand guidelines. Your identity, designed properly and documented so it stays consistent everywhere.
Website. Clean, fast and professional, with your own domain and business email.
Corporate film. The story of your business, told cinematically. Something you can send to people before you meet them.
Photography. Your facility, products and people, shot properly.
Catalogues & brochures. Print and digital collateral for exhibitions, tenders and sales.
Social presence. Profiles set up with some content to start, so the first impression online matches reality.

HOW IT WORKS, IN SIX STEPS

From the first sit-down to the day it all goes live.

STEP 01

THE SIT-DOWN

One conversation. We walk your floor, hear the history and find the story your business has been sitting on for decades.

STEP 02

THE STORY

What makes your business different, scripted and planned before we shoot.

STEP 03

THE LOOK

Identity first: name treatment, logo, guidelines, voice. The foundation everything else stands on.

STEP 04

THE SHOOT

Our crew and gear on your ground.

STEP 05

THE CUT

Film, photography, website and collateral, produced by one in-house team so everything matches.

STEP 06

THE ROLLOUT

Everything goes live together, so the new look shows up everywhere at once.

BUILT FOR LEGACY

If this sounds like your business, Brand Zero was designed for you.

Second and third generation owners. Manufacturers, engineers, exporters, traders. Businesses in manufacturing, auto components, logistics, construction, chemicals, textiles, jewellery, F&B, packaging and building materials.

Companies whose work is better than the way they currently come across. We know this client well, because one of our founders is a second-generation business owner himself. We speak the language.

And we understand what a rebrand means inside a family business: multiple generations at the table, pride in the old ways, fear of losing what made the name. Brand Zero is a process built for exactly those conversations. Nothing is discarded. The legacy is the raw material.

TALK TO US ABOUT YOUR BUSINESS

YOUR FAMILY BUILT IT. LET'S SHOW IT PROPERLY.

TALK TO US START A PROJECT

WHAT IT COSTS TO NOT HAVE A BRAND.