MONGINIS.
Cakes melt, festivals do not move, and a missed occasion is content nobody needs. A monthly retainer built around speed, running since mid 2023.
THE BRIEF
THE PRODUCT HAS A DEADLINE.
When Monginis Pune came to us in 2023, their Instagram stood at around 2,500 followers. The product is the hardest kind to shoot: cakes are fresh and often one of a kind, made to order. They cannot be recreated for a reshoot.
Factory shoots catch cakes before they are packed. When product reaches our studio it gets shot immediately, before it loses shape. And the calendar rules everything: a Father's Day cake photographed on the day itself is worthless.
THE WORK
SHOT THE HOUR IT ARRIVES.
Shooting plus content ideation with their team, month after month: over a hundred reels and roughly twice as many creative shots. Cakes, festivals, occasions, store content.
When a campaign needs more than product, we produce short ads end to end: actors arranged, shoots coordinated, sets built inside our own studio.
The account we picked up at 2,500 followers stands at 24,800 today.
- 100+ reels and roughly twice as many creative shots
- Occasion campaigns planned backwards from hard deadlines
- Short ads actors, sets and studio production in-house
- 2,500 to 24,800 followers on Instagram, and counting
THE STILLS
YOUR STORYCOULD BE NEXT.
One conversation. Tell us your industry and what you want people to feel.